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Authentic Made in Italy
The product must be designed, made or finished in Italy and must express a real connection with Italian territory, culture or craftsmanship.
We select Italian artisans, producers and premium brands that represent authentic, high-quality and certified Made in Italy.
We are looking for Italian businesses with a clear identity, a real story to tell and products created with care, quality materials and attention to detail.
Each application is reviewed through clear and transparent criteria.
The product must be designed, made or finished in Italy and must express a real connection with Italian territory, culture or craftsmanship.
We evaluate materials, finishes, production care, attention to detail and the overall quality perceived by the final customer.
We give value to limited series, unique pieces, capsule collections, small batches and productions that are not mass-market.
The brand should have a recognizable style, coherent values, a strong story and a clear premium positioning.
We appreciate brands that can clearly explain where, how and with which materials their products are made. Certifications are considered an additional value.
Selected partners must be available to provide product information useful for traceability, authenticity and digital certification.
Application submission
Quality review
Selection
Digital Product Passport
Tell us about your brand, your products and your production process.